Drive leads and opt-ins
Increase the Volume and Quality of Your Leads and Opt-Ins
Launch engaging digital experiences to maximize campaign participation, form fills, and subscribers.
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There is no other platform that allows marketers to self-build the variety of experiences available in Wyng. Quizzes, sweepstakes, gamified instant wins, countdown calendars, swipe games, and more, offer marketers limitless possibilities to drive leads and opt-ins.
Most people are happy to share their email or phone number if they get value in return. Wyng has built-in value exchange mechanisms that make it simple to reward participants with personalized recommendations, single or multi-use coupon codes, samples, loyalty points, and more.
Ensure quality engagement in your promotions and other experiences by enablng CAPTCHA, email validation, or setting participation limits.
Add code validation to an experience to validate single or multi-use codes (ex. UPC codes, in-event codes). Use QR codes to drive in-store or in-event traffic to your Wyng experiences.
Increase the efficacy of your campaigns by determining when to display or not display an experience based on known data. For example, targeting unknown visitors on your site with a free sample, while targeting known visitors with a discount code for their next purchase.
Alter or skip questions, hide form fields, and personalize offers within an experience to increase form completions and opt-ins.
Host a sweepstakes which requires a photo or video upload for entry. In addition to driving leads, your brand can repurpose UGC collected in other marketing campaigns.
MAC Stranger Things Personality Quiz
Personality quizzes themed around popular tv shows, movies, or holidays are a great way to drive engagement. Encourage participants to opt-in to email at the end, so they can receive their quiz results (and future personalized recommendations) right in their inbox.
Conversational Opt-In
Ask one, relevant question about your customer’s goals or preferences, and deliver a personalized product recommendation or coupon code in exchange for their email.
Dr. Jart+ Scratch to Win
Use a gamified experience to encourage engagement. Leverage single-use coupon codes as a reward that can be tracked back to each participant, regardless of where they make their purchase.
“Our consumer database has gone from zero to probably a couple million at this point just from Wyng. We’re probably getting 50,000 in an experience and we’re doing 10+ per year”
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