Meet the company thats changing the way brands engage audiences and collect data.

Who We Are

Wyng’s mission is to help brands grow and understand their audience, to deliver more relevant experiences. Founded by two entrepreneurs who were tired of marketing strategies that didn't put the consumer first, our goal is to make it easy for brands to meet their business goals while creating the best digital experience for their customers.




Global Brands


Experiences Live

Growing Brands with Better Marketing

With Wyng, marketers can easily build interactive digital experiences that engage customers at the right moments, earn preferences and other zero-party data, and personalize in real-time. Whether the experience is a product finder quiz, promotion, or preference center - Wyng experiences are always well-timed, user-friendly, and offer genuine value to consumers. Wyng serves over 250 global brands, including Disney, Estée Lauder, Sony, Tripadvisor, and Unilever, who use Wyng to drive opt-ins, increase sales, and strengthen consumer trust and brand affinity.


Incremental revenue in first 30 days

Travel & Hospitality


Transaction rate on D2C e-commerce site



Click-through rate on email campaign

Beauty & Cosmetics

Our Founders

Wendell Lansford

Co-Founder & CEO

Wendell has over 20 years of internet and software industry experience. He was previously founding COO at Systinet through its acquisition by Mercury Interactive (now HP) in 2006, and Co-Founder & CEO of Sitebridge through its acquisition by eGain and subsequent IPO in 1999. Prior to Sitebridge, Wendell was Director of Technology at Conde Nast Digital where he built and launched and other early digital media properties. Wendell started his career as a software engineer at Bell Communications Research. He is an active investor and advisor in the tech startup community in New York, and a Limited Partner in 500 Global and Converge Venture Partners. Wendell holds an M.S. from Carnegie Mellon.

Prakash Mishra

Co-Founder & CTO

Prakash leads Wyng’s product management, software development, professional services, and technical support teams. He was previously VP of Products & Engineering at eGain, by acquisition of his company Sitebridge. In addition to Sitebridge, Prakash founded and sold SaaS company, HubDialer, and was an operating partner in early-stage venture capital firm Connect Capital. Prakash started his career as a full-stack developer at Bell Communications Research and Goldman Sachs. Prakash holds an M.S. from Carnegie Mellon.

Wyng is located in the heart of
NYC, in the Flatiron district.

17 W 20th Street 4th Floor

New York NY 10011

Want to learn more about Wyng?